The Marketing Secret of Vampire Boomers

November 29, 2021Wesamuddin Azzaidani

The Marketing Secret of Vampire Boomers

Man, being a millennial sucks

Not only are you likely in crippling debt and less likely to own a home…

Your blood plasma is now being thirsted over by super wealthy baby boomers who want to enjoy another 30 years of listening to The Rolling Stones and bragging about how they had to walk to school through 5 miles of burning hot snow

I read a BBC article titled “The super rich are injecting blood from teenagers to gain ‘immortality’”

Apparently, these fabulously wealthy boomers are now pumping themselves with the blood of youngsters in an attempt to prevent themselves from ageing.

You can’t make this stuff up…

But it shouldn’t all that surprising. After all, marketers have known for a long-time that buyers will be more likely to part with their money if an ad ties a product/service to one of the 3 Golden categories: Health, Wealth, and Relationships.

Don’t believe me?

We are probably exposed to around 3,500 ads a day.

The majority of these ads basically tell us” you suck, and if you don’t buy this product, you’re not going to be:

Rich enough,

Smart enough,

Seqsy enough,

The list goes on .

Among the most viral advertisements on YouTube is the now famous “Dove Real Beauty Sketches” which is all about how women are so much more beautiful than they think they are through this stunt with a police artist who’s sketching them.

The sketcher makes a picture of what they think they look like vs what a stranger thinks.

So, this stuff is powerful

But back to the Nosferatu Boomers…

Apparently, you have to have a lot of money if you want to be a middle-aged vampire: The procedure costed $8,000 ( in 2017 money, by the way) and ol’ Nosferatu is pumped up with two and a half litres of Kamboucha-flavored blood plasma taken from young people.

It takes a certain level of expertise to bite into these tasty veins of Health, Wealth, Relationships.

Luckily for you, I might have something to sharpen your fangs.

Go here and get my free book on how to come up with profitable ideas and systems on demand: https∶//powerpersuasion.net/

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“I want to highly recommend Wes if you are in need of great copy and/or sales page! I was doing my own copy around my sales page for a high ticket service product and needed help!! I didn’t have a fully blown “sales page” that could explain this complex product as well as why someone should pay me a lot of money to buy this product and that is when I reached out to Wes. As a result of working together, I now have an amazing sales page that is already converting new customers. Also, when I have worked with copywriters in the past, I’ve needed to make massive edits as they didn’t spend the time to research and actually understand what it was I was selling. With Wes, he did massive research and even though the “copy” was about 20 pages long, I had very few edits. He also was super responsive and timely with the work! I would highly recommend Wes for your work project!”

Andrew Hunzicker

Founder of The CFO College

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Mark Himeda

CEO of Versiq LLC

Exceptional Leadership Skills

“Wes leads as Scrum Master for an external IAM (Authorization) based application, to which I have the pleasure of serving as Product Owner. Wes has a mastery level of understanding of agile principles and it’s application. Attention to quality, exceptional leadership skills, and a builder of relationships with customers is why I depend on Wes day in and day out. An underrated prowess for Wes is his ability to persuade stakeholders through written communication. This skill is an asset to the team as executive style summaries are needed to detail out the objectives and business impact of our production releases. If you are looking for someone who is solution oriented in their thinking and cares about the “TEAM’s” success, then Wes is someone who I would strongly recommend.”

Shawn Ervin

Product Owner at the Boeing Company

Proactive, Hardworking, and Knowledgeable

“Right away I could tell Wesam was a pro. He is proactive, hardworking, and knowledgeable. He is skilled at applying Agile concepts and tools. Perhaps most impressive is Wesam’s ability to make the most of my time with the team, keeping conversation and objectives crisp and focused. We often ended sprint cadence meetings early due to his ability to drive us towards outcomes. In the end, we completed the project on-time and under budget. I highly recommend Wesam to any IT team in need of an experienced, energetic and success-driven project manager.”

Joshua Schlager

Senior Manager, Enterprise Architecture at Boeing

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Wes is very professional and a great team player. Wes contributes to my projects success and is more than willing to take on more responsibility. I would gladly work with Wes on future endeavors.”

Jimmy Floyd

Sr. Manager, Boeing IS Access Management Technologies

Highly Recommended

“I learned of Wesam’s copywriting work because of our shared professional interests in the “Lean” methodology. In working with Wesam, I appreciate how he used the practices of experimental problem solving to a business challenge I was facing. Wesam worked with me to define the problem related to my email marketing list, and he worked with me in a very collaborative way, writing copy that I used to invite people to remain active on my list. His writing was effective and, again, the process and the approach that he used were much appreciated. Highly recommended”

Mark Graban

Author of "Measures of Success" & Senior Advisor with KaiNexus and Value Capture

Would Recommend

“With Wesam coming onboard as Scrum Master, our teams are starting to see improvement. I appreciate Wesam’s encouragement to solve the root cause instead of the symptoms. Documents like the 4SPS, Standard Work, and Quick & Easy are all tools introduced to identify and document the root cause. I would recommend him as an Agile Scrum Master with the qualifications and communications skills to push teams to improve by investing time to solve the root cause when possible.”

Mohamad Sales

Senior Software Engineer at IHS Markit

Best Performing Copy in Years

“The marketing team at SamCart has historically been very small, and our day to day involved scrambling to dump new visitors into our funnel or to put out fires. Unfortunately, this left very little manpower to think about long term nurture campaigns or really increasing our customer understanding and front-end messaging.

As we continued to grow and gain funding, it quickly became clear that we needed resources dedicated to those very initiatives and now had the money to expand our team.

After bringing Power Persuasion on, we noticed a marked increase in the effectiveness of our ad, email, and sales page copy. By really getting into our customer’s minds, Power Persuasion was able to write copy that emotionally resonated with our buyers like never before, and their copy led to some of our best performing copy in years.”

David Franklin

CreatorU Product Manager st SamCart

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