You might get a kick out of this.

I wanted to talk about what court jesters can teach you about increasing sales.

You see, at times, your prospects need to be told uncomfortable or unpleasant things.

Sometimes, your prospects will ignore what you have to say.

At other times, some of your audience will get tRiGgErEd and want to punish you.

You can either retract, apologize, and sound like everyone else-which is not good for your sales or for your customers.

Or you can use humor to go on the offense.

Humor is a powerful tool of persuasion. You’ve probably heard the saying, “many a true word is spoken in jest”.

Comedy, at it’s best, is a tool to criticize the powerful.

In many cases,it was the court jesters who’ve been the only people to not get beheaded for speaking truth.

Let’s take a look at Dave Chapelle’s recent special on Netflix.

People have been talking about Dave for over a month because he said that only women can give birth.

The Purple-Haired Woke Inquisition did not like this, apparently.

I personally don’t think Chapelle said anything hateful. On the contrary, he ended his special with a call for compassion and understanding, even for lifestyles that he might not agree with.

Still, there are Woktivists looking to get him canceled.

But here’s the thing: Chapelle is too funny and his fan base is too large for him to get canceled.

Anyway, Chapelle was able to get his message across about the absurdity of woke activism because he was funny.

Imagine it was a politician or religious leader trying to make the same points but without the comedy-wouldn’t have been as effective as Chapelle.

So try to inject some humor in your marketing .

I’m not saying be a clown all the time.

But realize that your prospects will only read so much dry analysis about the wonders of your VoIP product before getting bored.

P.S. My book shows business owners and entrepreneurs the exact steps for using creativity to make lots of money. It costs around $30 everywhere else, but if you join my daily email list by clicking the link below, you can have a digital copy for free.

Get it here: https∶//powerpersuasion.net/