Who you spend your time with has a direct impact on your income. If you hang out with winners, you’ll likely become a winner. If you hang out with losers, you’ll likely become a loser.

Let’s take the example of actor, Will Smith.

Smith is one of Hollywood’s most successful actors, with two Academy Award nominations to his name.

He is so talented that President Barack Obama gave Smith his blessing to portray him in film, apparently saying Smith has ‘got the ears to play him’.

But here’s the thing: Smith’s reputation (and income) would probably be higher if he didn’t have an anchor hanging around his neck: His wife, Jada Pinkett Smith

Recently, Will & Jada have publicly admitted to being in an “open relationship.”

Looking at the public actions & statements of this kinky couple, a lot of this ickiness can be attributed to Jada.

It’s like not a week goes by without Jada finding some way to embarrass Will in public.

In 2020, Jada admitted to cheating on Will –with an opioid-addicted rapper half her age– and has zero regrets about her actions.

And, unsurprisingly, the shenanigans keep on continuing.

Keep in mind, although Will Smith is an A-list celebrity, Jada is a B-list actress.

The only big movies I remember Jada being in were the “Nutty Professor” and “Collateral”.

Let’s be honest, if Will Smith wasn’t her husband, the world would have forgotten about Jada.

But he still keeps her around. Will still allows Jada to influence his decisions.

The result? A continued loss of respect for Will Smith within his industry and community.

This loss of respect & lack of self-discipline will affect any business venture Will decides to pursue.

We might not see the results of his self-implosion today or tomorrow but it’s going to happen if Will doesn’t correct course.

So here’s the lesson for the businessperson: if you want to succeed as an entrepreneur, you need to do what’s necessary in order to achieve maximum sales and marketing effectiveness in your business.

This means surrounding yourself with people who will help you in your mission.

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