Picture this. You’re hiding behind a tree & looking at the open plain below. Your stomach is growling from hunger.

A 100 meters away from you is a fat antelope. An antelope that should have been in your belly days ago. But you & your fellow hunters–Skrag and Grog – learned the hard way that charging down the hill trying to kill the antelope was not a good tactic 

So what do you decide to do?

Have the hunting team surround the antelope from different directions!

You are behind a tree…

Skrag is waiting by the stream…

Grog is scouting the valley floor…

Now that your group has multiple views of the situation– the  hunt is different. Now the prey is yours.

Sales and marketing in the 21st century is the same way. Your buyers process information just like our ancient hunter-gatherer ancestors. 

They expect  multiple views of a topic, product, or service before being comfortable with it. 

You need to show buyers a broad, “balcony” view  and a tight close up view.

This means seamlessly showing them: 

-Features & benefits

-Stories

-Statistics

-Case studies

The list goes on. This is where the marketing expertise comes in.

I know a lot of founders don’t have this expertise–but want it.

That’s why I’m working on launching something that will help you get it–without breaking your bank.

Stay tuned, my hungry friend